Undercolors Benetton.....

Undercolors, the underwear range of Benetton is expanding. This year, the multicolour brand planned on opening thirty stores of which they launched 50% already. For the upcoming year, Benetton is looking at opening another fifty branches. Barcelona, Athens, Warschau, Rome and Venice have recently opened new stores, Madrid and Lissabon are coming up next.

The concept of the brand called ‘Gloss’. The atmosphere of the stores emphasizes on the female identity of the brand. Benetton Undercolors features feminine styles for private moments with the Fun and Charme range.

image credit: benetton